Wall Street Journal |
Can New Flavors Reverse Diet Coke's Slump?
Wall Street Journal Coca-Cola Co. KO 0.60% hopes four new flavors of Diet Coke and skinnier, redesigned cans hitting U.S. shelves this week will lure back lapsed soda drinkers and young people who have moved on to LaCroix sparkling waters. But initial consumer response ... Will Diet Coke's New Flavors Hit the Spot? Diet Coke gets new look, new flavors amid sinking sales |