Coca-Cola CEO: We're making Diet Coke cool again and here's how we're doing it - CNBC

CNBC

Coca-Cola CEO: We're making Diet Coke cool again and here's how we're doing it CNBC Coca-Cola has attracted millennial interest in Diet Coke through targeted marketing, "flavor innovation," and a new "sleek can," CEO James Quincey says. The beverage giant generated double-digit growth, in part from its diet soda category, that helped ...